Dear Friends,

I’ve failed you.

In spite of all the things we do, I could have made it all better.

Those who know me know I have a deep passion for teaching a million people to paint. 

I’m doing this because painting opened my eyes and changed my heart, and I want this for others.

There are eye-opening moments in our lives.

One minute you think you’re doing a good job, and the next moment, you learn something new and realize you could have been doing things better.

I just experienced one of those moments, and it has led me on a new journey. Though I thought I was giving you our best, I’ve realized I could have done better. Forgive me.

Just because someone is a good painter does not mean they are a good teacher. People can study under someone for months and not grasp concepts, but a good teacher, employing modern scientific techniques (that you may not even realize are being used), helps you retain things more.

Even with good teachers, it's hard to retain everything. That’s why many of us attend workshops or watch videos over and again.

To make matters worse … now we’re learning on Zoom and other virtual platforms.

My college kids have all their classes online. The overall class grades have slipped by 30 percent at colleges across America because students are bored and they’re not learning.

Because our art world is also shifting to online learning, I hear from people who tell me they are taking courses, but not making the progress they had hoped they could.

To make matters worse, artists who want to teach are also having to deal with technology and online learning, and it’s taking them off their game. As a result, we’ve heard from top artists asking us to do all that for them.

But I was not happy with just doing it for them. I wanted to do it in a way that would capture the high level of production quality in our regular videos.

So the solution was to invent a new way of teaching online, using modern learning technology and techniques.

Streamline

Online

Artist 

Revitalization

This long journey has resulted in the creation of SOAR, employing these learning techniques in art education online. We believe you will retain more, and become a better painter, in a shorter period of time. 

We will soon be announcing a series of top artists who will be offering SOAR workshops following our exclusive SOAR learning system so you can achieve rapid transformation. If we’re right…

As happens for everything we do, there will be copycats soon. Let’s just hope they’ve truly done their homework. And, if it makes us all better, bring it on.

Eric Rhoads, Publisher

PleinAir Magazine

Rather than hold in-person workshops in 2021, Bill Davidson will be leading this new and innovative Streamline Online Artist Revitalization (SOAR) workshop. This is a rare opportunity to study under Bill directly from the safety and comfort of your own home - no travel, no hassle, and no masks required!

This effective format will help you speed your progress so you can become a much better painter much faster — and who doesn't want that?

ENTHUSIASM, IMAGINATION, AND KNOWLEDGE

A triple power workshop that will spark your best paintings ever. You'll be painting more, painting faster, and best of all, painting better! Bill calls it IMAGINEERING and he has mastered it through teaching over 150 workshops to artists who have embraced these skills to catapult their growth -- and now you can, too!

Backed by neuroscience, Bill will lead you in tapping into your own imagination, helping you increase your belief in yourself, and discover how to be happier, more optimistic, and to succeed in art or any other desire you have in life. This workshop will help you become a better painter and find a whole new spark for life because you'll now be in a positive, warp-speed mindset -- a major key to success!

A past trial lawyer turned professional artist, Bill has always been interested in how the human brain works. He has spent years conducting in-depth research on what it takes to succeed while enjoying the journey along the way. Over these four days, Bill will help you see why you're probably not reaching your full potential as an artist as he lays out a simplified, fun path showing you what really works. Further, he'll bust the myth that it takes 10,000 hours to master a skill. Study with Bill and find out the best and shortest path to success.

If you've ever experienced "way-over-my-head" art teaching that used confusing, high-level verbiage and complicated techniques, you'll appreciate Bill's simple and clear speaking and teaching style. This makes learning from him a breeze and allows you to retain more information for a longer period of time.

Plan to paint right along as Bill, in his fun and entertaining way, takes you step-by-step through two full gorgeous landscape paintings that have been specifically designed to teach you skills that will be the most helpful to you.

Bill keeps everything simple -- from his language to instruction and demonstrations. His presentations are logical and organized, making it easier for you to focus and absorb all that will help you grow exponentially.

During the workshop, you'll immediately feel the benefits:

By using simple techniques to look at photos and art, you'll soon be seeing things better and differently! This alone will help you because you can more easily paint what you're really seeing!

 

Materials can cause problems for students and artists at all levels. Bill simplifies your materials and shows you how to stick with only what's necessary. Just wait and see how much money you save by not buying every new art trinket!

The workshop begins with small value (grey scale) studies and then moves to the first round of very thin paint application, a true key to speedy growth. Setting the bones / foundation for your painting will answer some of the most common questions: 

The workshop then continues with a deep dive into color, mixing, more on value, chromatic features, temperature, vibration, shadows, washes, etc. You'll find you've never gone this far in studying color before!

As the lessons continue, you'll be seeing more and more of what Bill does that makes his paintings stand out from the crowd and why his work has brought much acclaim.

Over the four days, you'll feel as though you've taken a full art course. If you're finding yourself stuck in your artwork and not advancing, you must attend this workshop with Bill. His work is extraordinary and he'll help you raise the bar on your own paintings so that you can quickly advance your skills.

Bill shares it all here — creating a certain mood or feeling, bringing in depth and contrast, adding drama and excitement ... he leaves nothing out and you'll have a front row seat to the entire event!

Bill will even share his final "checklist" that he goes through before he decides a painting is done! You'll delight in the feeling you'll get when you check everything on the list, step back, look at your painting and KNOW that it is finished.

Not only will you be a better painter, others will begin to notice a difference in your work after you practice and implement what you learn in this workshop.